The digital advertising space is a fast paced environment that thrives on innovation and creativity to effectively deliver clients messages and initiatives to the right audience at the right time. This dynamic fast paced environment and the need for creative solutions, is the driving principle at Digital Venture.
Digital Venture is an online publisher, that creates innovative solutions to help brands overcome their business challenges. By partnering with our clients, from the initial conception phase right through to execution, we deliver high impact results by creating meaningful engagements with target audiences that achieve unrivalled performance.
Developing strategies that connect your brand to the right consumer at the right time, by planning interaction and performance from the brief stage to executing the final customized solution.
Constantly pushing the barriers of functionality and design. We create outstanding immersive ads, providing creative solutions to your business challenges, whilst capturing the consumer’s imagination to drive high quality engagement.
Digital Venture has access to over 3.7 billion users representing sixty-seven percent of all global online users, generating over, 77 billion Ad impressions enhancing 3.12 Quadrillion decisions a day.
Unique ad placements combined with exclusive targeting capabilities and supported by an unrivalled first party data layer, allow state of the art engagement indexes, which ensure ads are delivered to users who are mostly likely to convert. Return of advertising spend (ROAS), is further enhanced by a 12 factor optimisation cycle seamlessly combined with app inclusion and app exclusion technology, enabling products owners to precisely target their core audience and reach new users. All these advanced technologies, are packaged with bespoke flexible pricing, giving advertisers the best return on investment (ROI) for their products and user acquisitions.
Digital Venture creates immersive, innovative and bespoke solutions, whilst maintaining performance goals via its exclusive suite of products. These products use cutting edge technology and are world renowned for unique targeting capabilities ensuring advertisers achieve their KPI’s for a higher ROI. Our use of robust, relevant and fresh creative executions and scalable data elevates client results, whilst maximizing functionality of advertiser revenue.
Driving footfall to businesses.
Driving unique consumers (converting) and exempting those that have no interest or irrelevant.
Integrating groundbreaking engagement indexes for multi tracking purposes/KPIs.
Leads, conversions and sales generation.
Frequency capping, behavioral & interests targeting.
Connecting your offline activations into the digital world to become more measurable (Shazam image recognitions)
Airpush is one of the leading mobile advertising platforms, by combining unique placements seamlessly with, a robust first party layer and next generation targeting. Airpush uses its precise targeting to increase signal to noise ratio and stimulate engagement whilst negating banner blindness. Boasting one of the highest engagement indexes in the mobile advertising world, with over 250,000 applications and over 1 billion daily impressions earned Ranked #2 in the 2014 Forbes list of “Most Promising Companies” and winner of the “Top Innovator in Advertising Data” award at the 2014 DataWeek Conference.
The combination of these unique attributes have earnt Airpush the reputation of the leading mobile platform, which constantly redefines the limits of mobile advertising.
Abstract Banners are also capable of running HD video ads, surrounded by HTML transparent overlays. This creates much higher engagement and more attention on your message.
Rocket Fuel, is the most advanced cross platform buying solution (Display, Video, Mobile, Social), with access to 3.7 billion users (64% of the online market), Performing over 3.12 Quadrillion decisions a day, to materialize over 77 Billion hyper functional impressions on a daily basis. This insight and scale is achieved using the most sophisticated, Unassisted, Machine Learning Algorithms, and uses a combination of cookie data, big data and behavioral data to build a combined individual profile that has 200% more insight in comparison to user profiles built on a single touchpoint. This wealth of information allows the Machine Learning Algorithm to target the perfect moment to surface an ad, picking the moment that the user is most likely to convert.
Shazam is a mobile app that recognizes music and TV around you. It is the best way to discover, explore and share the music and TV you love. Shazam connects more than 500 million people. It took us 10 years to reach 1 billion tags, 10 months to reach 2 billion, 3 months to go from 10 to 12 billion... It's an amazing app, available now in the Apple, Android and Windows stores. And we're always looking for new and innovative ways to delight our users.
Listening Screen/AutoPlay Video: The Listening Screen Takeover is a high traffic, high-impact branding placement. While this unit isn’t clickable, it is seen by most Shazam users, and is most effective when combined with actionable Shazam Again and Standard Banner media.
JGROUP incorporates 38 companies located throughout the Middle East, Africa, Europe, and the United States. Aiming at encompassing diverse business fields, the group’s business scope involves media, publishing, advertising, production, printing, sports, real estate construction and development, health and beauty and technology. Digital Venture is the Digital Arm of JGroup.